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CEO Welcome

The World of Money is the leading global provider of immersive online and in-classroom youth financial education.

Founder and Chief Executive Officer

Since 2005, Sabrina Lamb, the Founder and CEO of, has dedicated her life to empowering young people through financial education. This organization has made a significant impact in the Tri-State New York City area and globally, earning recognition as a Promise Place by America's Promise Alliance and as one of the top ten social good organizations in America by AOL Impact.

Sabrina leads the annual Youth Financial Education Training Institute, equipping over 8,000 youth, ages 7 - 18 with immersive financial education from skilled experts. has also extended its reach, nationally and globally, establishing partnerships with schools, youth organizations in the United States, Senegal, South Africa and Ghana.

Sabrina has presided over the NASDAQ Opening/Closing ceremonies and testified on Capitol Hill. Her best-selling book, "Do I Look Like An ATM? A Parent's Guide To Raising Financially Educated African-American Children," earned her a nomination for the NAACP Image Awards for Outstanding Literary Work. Awarded by Motley Fool as the best financial education app, Sabrina spearheaded the creation of the WorldofMoney Youth Financial Education mobile app and, helmed by youth for their peers.

Sabrina is also the founder and CEO of Wekeza, which provides family financial education and financial services, such as investing U.S. publicly traded companies, for Black immigrants and native-born African Americans.

Sabrina has received commendations from prominent figures like Mayor Bill De Blasio and Congressmembers Meeks and Rangel. She has been honored by various organizations, including Spectrum Television, Rainbow Push/Wall Street Project, and the National Black MBA New York Metro Chapter. She was the Grand Marshal for the African American Heritage Day Parade in Harlem. Sabrina is a seasoned keynote speaker, host, competition judge, and workshop leader. Her media presence includes appearances on CNBC, Fox Business, NBC's Saturday Night Live and Roland Martin’s Unfiltered. She has been featured in Essence, Ebony and Black Elegance. Sabrina's political satire and cultural appreciation were showcased in her work on WBAI-FM. She is a weekly commentator on WBLS-FM’s “Openline Online”.

Sabrina Lamb's unwavering commitment to financial education and youth empowerment has transformed lives and communities. Her groundbreaking work in financial technology, financial education, her media contributions, and her dedication to empowering young people have solidified her legacy for generations to come.